'Medici' examines the mechanisms through which artistic significance is defined, by turning towards one of the most important time periods in art history: the Renaissance. The series reinterprets paintings of the Medici family of patrons, drawing upon some of the most recognisable visual languages of Pop Art and modern propaganda. The compositions are translated into simplified forms, their near-industrial execution recalling the language of serigraphy, and their respective colour palette images from modern culture. The resulting tension between historical subject matter and contemporary visual codes places the Old Masters in an aesthetic reminiscent of reproduction and consumption.

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Their handmade, yet serigraphic appearance, exhibits a contradiction between the artisanal and the industrial, mirroring an era in which technical perfection, glossy surfaces and industrial modes of production are frequently associated with value. Therefore, the works question how art has evolved and how the definition of its value has changed alongside it.

 

By recycling and appropriating images of cultural significance, the series reflects upon contemporary art's tendency to create a self-referential discourse, and the artwork becomes a commentary of its own. The Renaissance is used as a point of comparison through which the present is examined and the relationship between contemporary art and historical value understood.